Data Protection Last updated: Version Mai 2018

Your Privacy Matters to Us

We take the protection of your personal data very seriously. On this page, we inform you in detail about how we handle your data in accordance with the General Data Protection Regulation (GDPR) and the Federal Data Protection Act (BDSG).

Introduction

This privacy policy informs you about the type, scope, and purpose of processing personal data (hereinafter referred to as “data”) within our online offering and the associated websites, features, and content.

Regarding the terms used, such as “processing” or “controller,” we refer to the definitions in Article 4 of the GDPR.

Controller

FLZR GmbH
Streustraße 67-68
13086 Berlin

Phone: + 49 (0) 30 509 307 500
Fax: + 49 (0) 30 509 307 599
Email: kontakt@flzr.com

If you have any questions regarding data protection, please contact our data protection officer at the email address above with the subject “Attn: Data Protection Officer”.

Purposes of Data Processing

We process personal data for the following purposes:

  • Provision of our online offering, its features, and content
  • Responding to contact requests and communicating with users
  • Security measures
  • Audience measurement and marketing

Types of Data Processed

We process the following categories of data:

  • Inventory data (e.g., names, addresses)
  • Contact data (e.g., email, phone numbers)
  • Content data (e.g., text entries, photos, videos)
  • Usage data (e.g., pages visited, interest in content, access times)
  • Meta-/communication data (e.g., device information, IP addresses)

Legal Bases for Processing

In accordance with Art. 13 GDPR, we inform you about the legal bases for our data processing. Processing is carried out on the basis of:

  • Art. 6(1)(a) GDPR – Consent of the data subject
  • Art. 6(1)(b) GDPR – Contract performance or pre-contractual measures
  • Art. 6(1)(c) GDPR – Compliance with a legal obligation
  • Art. 6(1)(f) GDPR – Legitimate interests

Disclosure of Data

Your personal data will not be transferred to third parties for purposes other than those listed below. We only disclose your personal data to third parties if:

  • You have given your express consent pursuant to Art. 6(1)(a) GDPR
  • The disclosure is necessary pursuant to Art. 6(1)(f) GDPR for the establishment, exercise, or defense of legal claims
  • A legal obligation exists pursuant to Art. 6(1)(c) GDPR

Data processing takes place exclusively in Germany or the European Union.

Storage Duration

We store personal data only as long as necessary to fulfill the purposes pursued or as long as you have given us your consent to store them.

After the purpose ceases to apply or after these periods expire, the corresponding data are routinely blocked or deleted in accordance with legal regulations.

The following retention periods apply:

  • Contract data: Stored for the duration of the contractual relationship and thereafter according to statutory retention periods (usually 6–10 years)
  • Usage data: Deleted after the purpose is fulfilled or upon request
  • Cookies: See “Cookies and Tracking”

Your Rights as a Data Subject

You have the following rights regarding your personal data:

  • Right of access (Art. 15 GDPR) to the data we store about you
  • Right to rectification (Art. 16 GDPR) of inaccurate data
  • Right to erasure (Art. 17 GDPR) of your data
  • Right to restriction of processing (Art. 18 GDPR)
  • Right to data portability (Art. 20 GDPR)
  • Right to object (Art. 21 GDPR) to processing
  • Right to lodge a complaint with a supervisory authority (Art. 77 GDPR)

To exercise your rights, please contact: kontakt@flzr.com

Data Security

We use the widespread SSL (Secure Socket Layer) method during your website visit, combined with the highest level of encryption supported by your browser.

We use appropriate technical and organizational security measures to protect your data from accidental or intentional manipulation, partial or complete loss, destruction, or unauthorized access by third parties.

Our security measures are continuously improved in line with technological developments.

Cookies and Tracking Technologies

What Are Cookies?

Cookies are small text files that are stored on your computer by your browser. They help make our offering more user-friendly, effective, and secure.

Most of the cookies we use are “session cookies”. They are automatically deleted after your visit. Other cookies remain stored on your device until you delete them.

Cookies We Use

Cookie Name Provider Purpose Storage Duration More Information
PHPSESSID www.my-flzr.com Session cookie for user identification Session Learn more
_ga Google Analytics Distinguishing users 2 years Learn more
_gid Google Analytics Distinguishing users 1 day Learn more
_gat_gtag_UA_* Google Analytics Throttling request rate 1 minute Learn more
_fbp Meta (Facebook) Identifies the browser for Meta advertising (Facebook/Instagram) 3 months Learn more
_fbc Meta (Facebook) Stores the click identifier from Meta advertisements 3 months Learn more
_ttp TikTok Identifies the browser for TikTok advertising 13 months Learn more

Google Analytics

We use Google Analytics, a web analytics service provided by Google Ireland Limited (“Google”). Google Analytics uses cookies that enable analysis of your use of the website.

The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.

You can prevent the storage of cookies by adjusting your browser settings accordingly.

Further information:

Meta Conversion API and TikTok Events API

When you have granted consent for the "Marketing" category, we use Meta Conversion API (Facebook, Instagram) and TikTok Events API to measure the effectiveness of our advertising on these platforms.

Data transmitted: We transmit your IP address, browser type (user agent), and a cryptographically hashed version (SHA-256) of your email address and user identifier to Meta and TikTok. The transmission occurs server-side, directly from our server to the platforms.

Purpose: Conversion measurement (e.g. registrations, job applications), advertising campaign optimization, and building audiences of similar users.

Legal basis: Art. 6(1)(a) GDPR (consent). You may withdraw your consent at any time via the Cookie Settings.

Recipients: Meta Platforms Ireland Ltd. (Ireland), TikTok Technology Limited (Ireland). Both providers transfer data to the United States under Standard Contractual Clauses of the EU Commission.

Retention: According to each platform's retention policy. Our internal logs are deleted after 90 days.

Google Maps

We use Google Maps to provide you with interactive maps directly on the website and to enable convenient use of the map function.

When visiting the website, Google receives the information that you have accessed the corresponding subpage of our website. This happens regardless of whether Google provides a user account through which you are logged in or whether no user account exists.

Further information:

Changes to This Privacy Policy

We reserve the right to adjust this privacy policy to ensure it always complies with current legal requirements or to reflect changes in our services within the privacy policy.

The new privacy policy will apply to your next visit.

Version: 1.0
Last updated: Mai 2018